Have you ever wondered where Apple might have gone if it weren’t for IPhones or IPads or Apple Watches? What if they’d stopped at IPod? Was it by accident that they always seemed to have the next product, or the next iteration of the same product handy when sales began to slow on any of Read More »
There are many market forces impacting the club industry and the only certainty on the road ahead is change. There are numerous forces both collectively and individually driving change. A perfect storm of sorts with: Shifting Demographics & Values – aging members, more time conscious, health conscious, tech savvy. Excess Capacity – too many courses Read More »
The “One Thing” is the most important thing. It is the difference between being a good club leader and being a great club leader. It is the difference between having inactive, unengaged, and dissatisfied members and having happy, active, and satisfied members. What is the “One Thing”? Watch this week’s Success Insight and find out.
Do you know what the butterfly effect is? More importantly, do you know how it affects your club? Watch this week’s success insight for Club Leaders to find out. And visit Club Insights at this year’s CMAA World Conference in Orlando, at Booth #732, to learn about the amazing tools we have available for club Read More »
Does your club benefit from the Shield Effect? The shield effect is one of the most powerful factors in increasing your club’s member retention and referral rates. But how do you create a shield at your club? Watch this week’s Success Insight to find out.
What is it that your member’s really pay for when they become a member at your club? Is it your golf course, your pool, your dining, or is it something else entirely? Watch this week’s Success InSite for club leaders and find out!
What is the next big thing? Data Driven Decision Making! The worlds most successful companies do it. Baseball (and all other sports) has been radically changed by it. Hollywood even made a whole movie about it! Everywhere you find success, you will find people making data driven decisions. So how do you bring this new Read More »
Are you making the fatal assumption? Unfortunately, through our work with private clubs across the country, we have found that far too many GM’s and Board Members are making the fatal assumption. But what is the fatal assumption? Watch this week’s Success Insight for Club Leaders and find out.
McGladrey recently had an article talking about an interesting trend in the club industry: More and more GM’s and Boards are starting to run their clubs like a business. Watch this week’s Success Insight and find out why this is happening and how you can start running your club more like a business too. Thanks Read More »
How do you know what you don’t know? How does your Board know what they don’t know… How can you help them learn what they don’t know? Watch the video to learn more!